Let's vote for your favorite Lexus/Amex ads. :banana:
You can view most of the ads here:
Deb also uploaded them here:
Here's the nickname ad:
American Express stuff:
09-05-2005, 08:35 PM
so far, the treefrog one wins :] but I haven't seen much
but I like the treefrog
09-05-2005, 08:40 PM
oh there's a poll!! I didn't see it ]:
09-05-2005, 08:41 PM
I voted for 2, heheh treefrog, because I like it
and amex because of mardy :hearts:
09-05-2005, 08:50 PM
none of them :(
09-05-2005, 09:01 PM
Definitely the tree frog.
Don't like the mojo, the Amex-trophy was played to death here over Wimbledon, and some of the Lexus ads are a little too obscure. The tree frog raised a definite smile!
09-05-2005, 09:08 PM
I'm an outsider on this as I've just seen the comercials now online which is not the same as watching on telly. I like the pussycat and the treefrog ones. They made me luke warm smile...
I still don't get why Andy is wearing his tennis gear on every commercial, it's like Mike Tyson wearing his boxing shorts or a footballer wearing the whole padded gear and helmet while driving a car.
09-05-2005, 09:29 PM
The Nantucket commercial causes me to die of laughter each time. Andy's face is priceless. :haha:
So does Andy's Mojo's press conference. They both clearly win. :p
09-05-2005, 09:31 PM
I like the one where the trophy falls on his head.
09-05-2005, 09:49 PM
blosson, it could be a deal with Lacoste, I mean a part of that contract, that he will wear that stuff in the commercials too - he always used to wear his reebok stuff in ads as well.
09-05-2005, 10:28 PM
Can't decide... all of them are too good :sobbing:
09-05-2005, 10:36 PM
The Amex ad with the trophy falling on his, i mean it has been played to death but i always laugh at it :)
09-05-2005, 11:10 PM
1st: "time share here we go"
2nd: "pussycat me?"
3rd: "just hold on"
09-05-2005, 11:11 PM
:bigcry: That nantucket one kills me, he pulls the most retarded smile ever. The Amex trohpy falling on his head was hilarious as well. I also miss his very first AMEX one where he goes into that posh store, asks for a towel, then sits down on the chair and puts it over his head :haha::haha:. This year's AMEX commercials blow, they're decent at best, but most definitely one of their worst ever commercials. Some other Lexus ones are just terrible, but the nickname one is hilarious as well, Andy pulls priceless faces.:D
09-05-2005, 11:26 PM
haha blosson, the screencap of the timeshare just killss me...
can I use it to make an avvy :]?
09-05-2005, 11:37 PM
of course you can :)
09-05-2005, 11:44 PM
yay! thanks haha, no to find someone who can help me :sobbing:
09-05-2005, 11:58 PM
there you go Nat :)
09-06-2005, 12:01 AM
THANK YOU BLOSSON!! :]
I am so happy :D:D
09-06-2005, 12:41 AM
I voted for the treefrog, Nantucket (that one was freaking hysterical), the growl one (it was funny to me cause it was the first one I saw), mojo with mardy, and the always humorous trophy falling on Andy's head ad.
09-06-2005, 01:48 AM
I also miss his very first AMEX one where he goes into that posh store, asks for a towel, then sits down on the chair and puts it over his head
Oh god that one was SO GOOD :haha:
Andy's facial expressions are the best. Period.
I'm still mad at you Roddick.
09-06-2005, 01:50 AM
ooo I love the towel amex one! :]
09-06-2005, 02:22 AM
I like that towel ad because its effectiveness didn't depend so much on Andy winning. :yeah:
09-20-2005, 05:54 PM
Well, it looks like the Andy's mojo news conference ad won't be winning any awards anytime soon :lol: I thought it served its purpose well enough after Andy's premature exit from USO but as a stand-alone ad I can see why many people were left scratching their heads and wondering what it meant.
IMO, the Amex ads work best when it's not dependent on a player's results. The whole mojo thing had to do with Andy losing/finding his mojo but found that they bit off more than they could chew or swallow when Andy really did lose his mojo. :( If you create an ad that depends on your players' success well then, you're playing with fire.
The trophy ad from last year was Andy's best ad and it even won an award. :yeah: Venus' Amex ad where she wacked a mole was great, as well Andre's tennisball gadget he used to pick up his baby's toys. :cool: Amex needs to go back to doing simple, clever ads like those. They are funny and memorable and more importantly, it won't bite them in the ass when the gig is up. :)
Readers rate the ads: In a word, bad
By BILL VIRGIN
SEATTLE POST-INTELLIGENCER COLUMNIST
The Seattle Mariners were riding high a few years ago, with fans enjoying their success and eagerly looking forward to the next season. Lately, though, they've become a major disappointment, with fans apprehensive about what's coming next.
What, you thought we were talking about the team's performance on the field? Oh yeah, that hasn't been so great either.
What we're talking about is the Seattle Mariners' ad campaign, once acclaimed for its cleverness and humor in gently reinforcing the notion "ya gotta love these guys."
Whether or not fans still love these guys, they definitely do not love these ads, as illustrated by the responses in our fifth edition of "Readers Rate the Ads."
This completely unscientific survey is intended to let readers have their say about all types of advertisements; readers and viewers, after all, are the people those ads are supposed to sway to make some sort of purchasing decision.
There were far more nominations for bad ads than good ones, indicating that bad advertising is either more plentiful or more memorable. And within the category of bad ads, the Mariner ads got more mentions that any other.
This year's campaign featured a series of ads parodying television home-shopping channels. Apparently, it didn't sell.
One reader took the trouble to enumerate the ads featuring players who didn't make it through the season, including "a smug/smarmy Bret Boone belittling one of the 'audience.' I found it ironic given Boone's offensive offense this season."
Warned another, "Based on the precipitous decline in their ads I am apprehensive about next year's campaign."
And a third advised, "Time to take the account away from the intern and give it back to the experienced advertising executive (or vice versa)."
But readers hardly confined their disdain to the Mariner ads. Among those getting mentions, along with some reader quotes: The Travelocity gnome ("lame...the least the ad agency could have done was animate the character.") The Quizno's ads with creatures that no one is quite sure how to describe (among the attempts: sponge monkeys, singing gerbils, roadkill). The secretary of state's ads on voting ("Some of the most amateur advertisements I've seen or heard in mainstream media."). Money Tree's caterpillars. Vern Fonk (a repeat offender). Washington Mutual's ads showing a bar code stapled to a man's forehead. Loud, jarring ads on KING-FM all out of context with the classical music the station plays ("highbrow music and lowbrow ads"). Tom Shane radio ads. Burger King ("He comes across as a stalker, never mind that bizarre plastic face.").
One reader detailed the specific dimwittedness of a Bank of America ad in which a newcomer to Seattle e-mails his friends asking if there's a BofA branch nearby. He's surprised at how many responses he gets, but it apparently hadn't occurred to him (or to BofA) that he could check a phone book, or a Web site.
Aside from specific ads, readers had gripes with general categories of advertising, including ads with kids and ads for drugs and health care products (one reader, seeing a mention in a medication ad warning of "oily discharge" as a potential side effect, wondered "from where?").
Unlike past years, when there were a handful of clear winners among those nominated as good ads, no ad generated much support this time. But here are some ads readers said they liked: Group Health ads, including one in which guy takes a cell call about his skin condition -- while standing in a swimming pool that others are hastily climbing out of. Several ads for Cheerios. Weyerhaeuser's watercolors. T-Mobile ads in which parents around the world admonish their kids about high cell-phone bills. The University of Washington ads with coaches Tyrone Willingham and Lorenzo Romar. Jack in the Box. The Lewis & Clark radio ads for Horizon Air. And yes, that old favorite, the Aflac duck.
Some ads, and advertisers, produced split decisions among the readership. Geico got several negative mentions for its "I've got good news" ads, with several readers mentioning they'd actually called Geico for a quote, only to be given a rate much higher than what they're already paying. But several also said they liked Geico's caveman series.
Several readers also objected to the repetitive use of the word "sucks" in Dish Network's TV ads, although at least one voted in favor of the ads. Readers were also split on Capital One ads; some didn't like the marauding hordes, but one did like the alternate series featuring David Spade. Closer to home, Pemco's ads had both yea and nay votes.
Some ads fell not into the categories of "we like" or "we hate" but "what was that?" Several readers questioned why Toyota is using a tune that sounds suspiciously like "What do you do with a drunken sailor?" as the background music for one of its ads. The American Express ad featuring a news conference with tennis player Andy Roddick's "mojo" caused some head-scratching.
Others questioned bus ads, part of an anti-smoking campaign, that proclaim "one-third of children who smoke will die prematurely." Does that mean, a reader asked, that the other two-thirds will have a normal or even longer than normal lifespan? "Does this ad encourage the mathematically savvy child to take up smoking to live longer?"
If there was an overriding theme to this year's responses, it's how bleak the advertising landscape seems to be these days. To be sure, people's memories tend to be selective, leaving the impression that advertising, like everything else, was so much better back when.
Still, it was remarkable how little advertising is favorably catching the public's eye, ear and mind (when it's not actively repulsing them, that is). That ought to be of some concern to the companies who are paying for these ads, and may not be getting much for the bucks they're spending.
Sheer repetition has something to do with the reaction; one reader said advertisers "should learn about the law of diminishing returns." So does the audio volume, a complaint mentioned numerous times.
But a bigger problem seems to be the quality of the ads. Others might not have expressed it quite so forcefully, but to judge from the e-mails and letters, lots of readers in this year's survey would agree with one who said "I am afflicted with ad rage that makes road rage look like a petty snit."