[Topix] Numbers add up for Sponsors as U.S. Open and Lexus Tote up the Sums

Rusty Backhand
09-09-2005, 11:01 PM
At the U.S. Open, as an aged advertising jingle would have it, "money talks and nobody walks." For Lexus, one of this year's four new sponsors , the partnership with the USTA has far exceeded expectations.

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