I'm curious, is it a DSLR camera or a compact camera ?
Oh, compact! Gotta luv the advances they are making in light weight, great quality compact cameras! I can't afford just the lens for a DSLR that would be the equivalent of this. The lens I have for my Canon DSLR doesn't zoom as far as my little broken Panasonic, but it does have other features that make it great. Let me find a link to this camera. It's kind of complicated getting it set up because they said if you don't set it up EXACTLY as they tell you to, you lose the internal instruction manual and all that. Well, it doesn't come with clear instructions about anything, so I thought I royally f*d it up and couldn't use it, but I didn't and I have figured it out OK even without getting the manual and settings on it just yet (you CAN do it later, I discovered).
This 30x zoom, 14 MP they are talking about