ATP and Sportsbrand Announce Tennis Show Partnership
Revamped Weekly TV Magazine Debuts in 2003 - Mercedes-Benz is First Sponsor
ATP Properties, the commercial arm of the ATP, and Sportsbrand Media Group, the international sports marketing company, have reached a three-year agreement to produce and distribute on a worldwide basis a tennis magazine show to be called 'ATP Tennis'. The 26-minute weekly show commencing in January 2003 will cover highlights from ATP tournament action as well as off-court features and interviews adding color and human-interest perspectives to the glamorous and exciting world of professional tennis.
My question is what TV channel is it gonna be on?
My guess is it could end up being on the Tennis Channel.