Has Tennis become too commercial? - MensTennisForums.com
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post #1 of 37 (permalink) Old 03-16-2010, 10:01 AM Thread Starter
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Has Tennis become too commercial?

generally, it's a known fact that the basic objective of administrators that run any sport is to make as much money as possible by entertaining the followers of that particular sport and also draw new fans to the sport time to time........

in the recent years, tennis has undergone drastic changes particularly on hardcourts like laying totally new surfaces, reducing the court speeds drastically, upgrading and downgrading a few events, introducing new events so as to suit the administrators' commercial goals........but the question is, has the process been stretched too far?

have they done it too much and could there exist a case that they have actually disinterested away so many vital fans of the sport globally? i, as a tennis fan personally don't like too much of one dimensionality in the sport........it's the same kind of tennis everywhere........how long before it backfires the rulers?

another question and the real point of this thread - are the tennis rulers trying to build the game around superstars? the very essence of any sport lies in the competitiveness in it and the real enjoyment for spectators lies in watching competitive tennis, be it between nadal and federer or almagro and gonzalez........

in the last 8 or 10 years, with the rise of internet and media which are ever expanding, tennis is reaching every corner of the globe and it's now easier for these administrators to take tennis to people through these superstars, than promoting the game in an original way by introducing the real competitiveness in it through other methods........

federer and nadal are currently the tennis superstars of this generation........are ATP responsible in a way for the continual flop of players behind these two stalwarts? has too much commercialization of the sport killed the creativity and new tennis methods which the upcoming players could have considered developing and bringing to the tour?

with tennis revolving purely around a few superstars, are the tennis rulers drawing real fans to the sport or just the sheep who blindly follow the superstars? where will all this lead to in the next 10 years? has the commercialization of the sport reached its zenith and has started touching new heights of stupidity?

tennis these days gives an impression that it's being played to feed the sheep globally and is of very little meaning if you are looking for actual tennis........
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post #2 of 37 (permalink) Old 03-16-2010, 10:05 AM
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Re: Has Tennis become too commercial?

I kind of agree with you. The worst example is Wimbledon that has turned in to a baseline tournament instead of being what it used to be (s/v). The generation of players after Federer has grown up playing onedimensional tennis and is exemplified by the Dork..
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post #3 of 37 (permalink) Old 03-16-2010, 10:14 AM
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Re: Has Tennis become too commercial?

Completely agree. Tennis has taken the turn for the worse. As you say, totally one dimensional for sure. New heights of stupidity indeed.

Bring back the 60s, 70s, 80s, 90s. Those were the days when true tennis prevailed.

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post #4 of 37 (permalink) Old 03-16-2010, 10:28 AM
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Re: Has Tennis become too commercial?

Also, because tennis has become so commercial, we start to see more and more temptations for match-fixing. Laver, Borg, McEnroe, Lendl, Agassi, Sampras would all be severely ashamed at the claims of match-fixing that has taken place over the last few years. We will never know for sure if any of the results in the last 10 years or so were fixed. In fact, it's possible matches are still being fixed, despite the interventions made by the ATP. Truly very sad. You think everyone is clean? Look what happened to Tiger Woods.

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post #5 of 37 (permalink) Old 03-16-2010, 10:40 AM
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Re: Has Tennis become too commercial?

It's the same in most sports unfortunately. The rich get richer and the poor get poorer.

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post #6 of 37 (permalink) Old 03-16-2010, 10:41 AM
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Re: Has Tennis become too commercial?

it has been downgraded, i dislike the music that they display during match, very noisy and does not allow the players to concentrate. Tennis is tennis, its not a concert. The day Wimbledon displays music during match, the day i stop watching tennis
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post #7 of 37 (permalink) Old 03-16-2010, 10:46 AM
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Re: Has Tennis become too commercial?

Yes tennis has become too comical.

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post #8 of 37 (permalink) Old 03-16-2010, 11:52 AM
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Re: Has Tennis become too commercial?

Yes, but what can you do about it.

Quote:
Originally Posted by philosophicalarf View Post
Armstrong says in-competition testing will never catch anyone, only out-of-competition testing and the blood passport can.

Tennis has no blood passport system, and does basically no out of competition testing.

The methods and drugs used by Armstrong in 1999 would work in tennis right now, with zero chance of being caught (not slightly surprising to anyone familiar with the topic, btw).
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post #9 of 37 (permalink) Old 03-16-2010, 12:17 PM
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Re: Has Tennis become too commercial?

It couldn't survive any other way.

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post #10 of 37 (permalink) Old 03-16-2010, 12:35 PM
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Re: Has Tennis become too commercial?

Yes and this goes for most sports. When the money men get a hold of it, they are thinking short term gain to maximise their profits.

On Nadal bumping him on the changeover, Rosol said: "It's ok, he wanted to take my concentration; I knew he would try something".


Wilander on Dimitrov - "He has mind set on imitating Federer and yes it looks good. But he has no idea what to do on the court".

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I definitely would have preferred Gaba winning as he needs the points much more, but Jan would have beaten him anyway. I expect Hajek to destroy Machado, like 6-1 6-2.
Machado wins 6-2 6-1
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post #11 of 37 (permalink) Old 03-16-2010, 12:45 PM
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Re: Has Tennis become too commercial?

You are not looking for actual tennis so it shouldn't bother you. Continue with your anti-Federer drivel.
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post #12 of 37 (permalink) Old 03-16-2010, 12:51 PM
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Re: Has Tennis become too commercial?

Quote:
Originally Posted by Start da Game View Post
has too much commercialization of the sport killed the creativity and new tennis methods which the upcoming players could have considered developing and bringing to the tour?
Having remembering the fact that they indeed universalized playing conditions, which might lowered minimal required skills for a player, what the hell forbids them from delevoping into all-round baseline-based players like Federer or Murray? Nothing but talent is needed. You know, even commercialization level beyond fantastic would not help Nadal or Del Porto to become versatile players.
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post #13 of 37 (permalink) Old 03-16-2010, 01:42 PM
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Re: Has Tennis become too commercial?

I actually think it's fine. When most of tennis fans get tired and attendants/viewers go down, they will make changes to make it more entertaining again. The tennis rulers may be greedy bastards, but they're not stupid. Tennis is the way it is now, because most fans like it. If you don't like it, then you're in the minority. And you can always count on them to cater the majority.
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post #14 of 37 (permalink) Old 03-16-2010, 02:06 PM
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Re: Has Tennis become too commercial?

Quote:
Originally Posted by ssj100 View Post
Completely agree. Tennis has taken the turn for the worse. As you say, totally one dimensional for sure. New heights of stupidity indeed.

Bring back the 60s, 70s, 80s, 90s. Those were the days when true tennis prevailed.
Agree cause money is money

GO Roger Federer, Nick Kyrgios, Borna Coric, Vasek Pospisil, Kei Nishikori, , Milos Raonic, Jerzy Janowicz, Grigor Dimitrov, Dennis Novikov and Bernard Tomic and Mikael Ymer

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Nick Kyrgios will be No 1 by Sep 2018
Mikael Ymer will be No 3 by Dec 2018
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post #15 of 37 (permalink) Old 03-16-2010, 02:12 PM
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Re: Has Tennis become too commercial?

Quote:
Originally Posted by ssj100 View Post
Completely agree. Tennis has taken the turn for the worse. As you say, totally one dimensional for sure. New heights of stupidity indeed.

Bring back the 60s, 70s, 80s, 90s. Those were the days when true tennis prevailed.
The problem with the 60s was that there was effectively 2 tours - an amateur and professional. At least we have just 1 tour with all the top players.
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