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post #196 of (permalink) Old 01-31-2013, 11:54 PM
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Re: novak djokovic endorsements potential

I've followed all the major north american sports for years: baseball, basketball, hockey, football and it's always funny to see the enormous surge in sales of paraphernalia of the team that wins the championship. My friend is a fan of all the teams which have won the most championships lol, there are many like him. While I have no direct experience in sports marketing, I would bet that a large portion of the market is very fickle. I've seen it so many times at the tennis club over the years, new players signing up with their RF logo hats who think he will brush off on them etc, who know little about him, or the game.

Like aliens, gloryhunters are all around us. They could be your brother, father, sister...

Novak Djokovic nº1!
The Golden Era of Novak: Australian Open * Dubai * Indian Wells * Miami * Belgrade * Madrid * Rome * Wimbledon * Montreal * US Open * Abu Dhabi * Australian Open * Miami * Toronto * China * Shanghai * World Tour Finals 2012 * Australian Open 2013 * Dubai * Montecarlo * Beijing * Shanghai * Paris * WTF * Indian Wells * Miami * Rome * WIMBLEDON 2014 * AUSSIE OPEN 2015 * Indian Wells * Miami
Federer to Nole: "Amazing year. Amazing tournament. Amazing match. You are THE BEST!"
Either you get him or you don't!

Last edited by Mr. Oracle; 02-01-2013 at 12:30 AM.
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