Join Date: Nov 2009
Location: Sleeping in the house of my latest jumpoff.
Re: Chick-fil-A brand rating drops 30+ points after boycott of company.
The company started regaining some of it's luster until the past couple of weeks, where CEO Dan Cathy's homophobic statements have once again harmed the companies' reputation.
Their brand rating is now below average for fast food companies. The boycott has therefore been successful. The company has ruined their opportunity of becoming a national and global icon. And their brand rating will drop further as more attention is brought on their lying, discriminatory actions and funds to hate groups.
Do any of you eat at CFA? If so, why? Are you boycotting the company? Leave your thoughts below.